Keywords are terms that users type in search engines such as Google to find a website; having relevant keywords is essential to be able to find them on the web.
Search engine optimization (SEO) is an effective way to promote your business to a wide audience and increase traffic to your website. Learn about the four steps of the SEO process and how to craft an effective SEO strategy.
Search engine optimization (SEO) is composed of four main pillars: technical SEO, content optimization, on-site optimization and off-site SEO. Learn how each one works together to get your website to the top of organic search engine results.